What are your divers?

Since I work in marketing, I am always working in a strategic mindset trying to determine ways for my firm to position to win more work. My job is to dig pass the issues or the surface level project at hand to uncover the real reason the client wants or needs to move their project forward. In other words, “what are the project drivers?” “Why are they doing what they are doing? The answer could be anything from aging infrastructure they are worried about; to new regulations they have to meet. 100% of the time, there is a REASON they are looking for a consultant to assist them with the project. My job is to find that reason, and help position my firm to be the best team to address that driver.

As I headed into the office this past week, I was thinking about one of these project pursuits and my brain shifted gears to think about my own personal drivers. Why do I do what I do? What drives me to want to work out all the time? What drives me to work long hours at times and sacrifice personal time? What drives me to buy a cup of coffee for the guy behind me in line at Starbucks? What drives me to want to spend quality time with my family?

It is not an easy answer or even a uniform answer for all of my actions, but there is always a driver. Sometimes it is a driver of selfish ambition or a competitive desire to just win, get ahead or climb on top. Other times, I am driven by love and just a pure selfless desire to help, serve and bless those around me. The one thing I recognize is the pure conflict within my soul to want to do good and to fulfill my own desires.

One of my Facebook friends posted this on her page this week:

An old Cherokee is teaching his grandson about life: “A fight is going on inside me.” he said. “It is a terrible fight between two wolves. One is evil – he is anger, envy, sorrow, regret, greed, arrogance, guilt, resentment, lies, false pride, and superiority. The other is good – he is joy, peace, love, hope, serenity, humility, kindness, benevolence, generosity, and truth. The same fight is going on inside you – and every other person. ”The grandson thought about it for a minute and then asked his grandfather, “Which wolf will win?” The old chief replied, “The one you feed, Son.”

The apostle Paul in Romans talks of the same struggle: (Romans 7:24)

So I find this law at work: Although I want to do good, evil is right there with me. For in my inner being I delight in God’s law; but I see another law at work in me, waging war against the law of my mind and making me a prisoner of the law of sin at work within me.

What are your drivers?

I’m not saying it is bad to be competitive or want to get ahead. I am saying however that it is bad if it is ‘driven’ from the wrong place. Are we using those passions to bless others? Are we humble in our ambitions?

As the holiday season is upon us and we reflect on the blessings we have been given, let’s take the time to examine our hearts. What drivers will you feed this season? Why are you doing what you are doing? Step outside yourself for a moment and feed the good wolf. The world will be a better place for it, and God’s love will shine through.

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